Is Bing better for SEO?

For years I have been targeting BING users and I can tell you that my conversion rates, organic traffic and rankings in BING produce fast wins.

Everyone is always talking about the big G. But fuck that, you want accelerate your quick wins?

Go to BING.


  • BING has a lot less competition
  • Nobody gives a fuck about BING in marketing
  • You can find even better KGR related keywords
  • BING provides similar but different data
  • 100 million users per day


  • People with higher degrees use BING
  • People with more disposable income
  • Either mid-life or over 60
  • People with more buying power
  • People with instant buying decisions

You would be stupid to ignore BING in your early SEO strategy.

You just get more data points to narrow down your ideal customer using Google Webmaster Tools and Bing Webmaster Tools.

There is a chance your content might not rank in Google, but it does in BING.

When I started using BING, I increased my traffic with %13.


That is a big number.

If you tend to ignore what’s right in front of you, then you deserve to lose.

That’s right. I said it.

There is no magic formula here.

It’s a matter of how much effort you want to put into the second-largest search engine.


Like anything else in your efforts to build a business, it compounds.

Do you want to fuck around on Twitter or TikTok? Go ahead. But if you want to compound your efforts and increase your EVs over time then move your ass.

All those quick wins and small efforts compound into a giant middle finger that says fuck you to your competition.

Because they might be smart, or great in what they build, but they are not building a story through SEO across the web where it matters.

Product Hunt and all that is one thing, but you’re out of the list and out of sight faster than you reading your next Tweet.

Your compounded efforts in SEO obtain you BRAND EQUITY. And it results in becoming an authority across the web and your narrative is being built in search engine results.